The 2023 Swansway Gingerbread Enterprise problem has raised a formidable £6,365 to assist homeless households within the Stoke space.

The cash raised is sufficient to present ten days’ full assist to the homeless households throughout the Stoke-based charity Gingerbread Centre’s two lodging websites.

This 12 months’s problem noticed 17 groups use their £50 seed funds to pursue varied entrepreneurial ventures to nice success. This 12 months’s efforts introduced the whole raised throughout the three years of the problem to £22,121.

The competitors passed off over 9 weeks, with Swansway’s personal head workplace advertising and marketing crew popping out on high, elevating a formidable £1,220 by way of a number of bake gross sales and ‘costume down’ days.

A presentation occasion was held on the Gingerbread Centre to have fun every crew’s efforts, with certificates being introduced to every crew and the winners and runners up introduced for the 5 classes every receiving an engraved trophy.

Swansway Motor Group themselves secured first place within the Giant Firm class, with the enterprise elevating £1,649.

Chris Belyavin, Gingerbread Centre fundraiser, commented: “It was good to see 17 groups get entangled on this 12 months’s problem, probably the most individuals we’ve needed to date. Hopefully we will as soon as once more construct upon this subsequent 12 months and proceed the good success the Swansway Gingerbread Enterprise Problem has introduced to date. Seeing the wacky, progressive, and extremely inventive concepts groups provide you with is at all times entertaining.”

Swansway Motor group director David Smyth, added: “We have been delighted to as soon as once more to sponsor and take part within the Swansway Gingerbread Enterprise Problem. Seeing a rise in groups this 12 months, notably younger individuals within the native space was very pleasing, with each crew exhibiting inventiveness, initiative, and entrepreneurial spirit. My congratulations go to all individuals for his or her efforts elevating £6,365 for the Gingerbread Centre.”