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Volkswagen Australia claims to have taken a pool of fortunate Amarok clients on “Australia’s most distant check drive expertise”, driving a fleet new dual-cab utes from Damaged Hill to Birdsville circuiting the Simpson Desert.
The fleet of 17 utes undertook the expedition to the Massive Pink Bash, Australia’s most distant music pageant positioned close to the intersection of Queensland, South Australia and the Northern Territory. VW Australia is a foremost sponsor of the music occasion.
Some 4000 kilometres had been lined in Australia’s harshest situations, together with an unseasonably moist outback local weather which included a sequence of highway closures and lately reopened trails with over 100km of fixed mud.
Beginning in Damaged Hill, the 17 Amarok TDI600 V6 fashions navigated the Sturt Nationwide Park into regional Queensland, alongside the Warry Gate Street to Eromanga after which Windorah. The ultimate stretch noticed the fleet of Amaroks drive from Windorah to Birdsville.
As soon as on the Massive Pink Bash, Volkswagen opened a distant check drive centre for purchasers to check out its all-new ute over three days – with the corporate reporting over 130 check drives carried out in throughout that interval.
There was even one buyer that undertook arguably one of many longest check drives ever, driving one of many automobiles over 2000 kilometres again to Sydney after their very own car broke down on the pageant.
“We wished to point out actual Australians, households towing caravans and exploring the outback to the fullest, the depth of engineering in our Australian designed second-generation Amarok,” mentioned Nathan Johnson, Volkswagen Business Automobiles’ nationwide supervisor for advertising and product.
“The all-new Amarok is the direct results of taking Australians’ suggestions on board and making a ute born from powerful love delivered by our dual-cab ute-loving market – [the Amarok’s] largest worldwide.”
Volkswagen Australia launched the new-generation Amarok in Could, following 4 years in improvement together with a good portion of native engineering and testing – a collaboration between VW’s Melbourne-based group and model representatives in Hannover, Germany.
The corporate’s newest dual-cab ute can be a co-development between itself and Ford, utilising the closely re-engineered T6 platform from the brand new Ford Ranger and Everest to create its second-gen pickup.
Inside a few months the Amarok already accounts for two.3 per cent of the 4×4 ute market in Australia, with 2202 automobiles registered to the tip of June. Nevertheless, it’s nonetheless barely a patch on the market-leading Ford Ranger 4×4 (23,620 items) and Toyota HiLux 4×4 (21,808 items).
On the Australian media launch in Could, VW’s native group mentioned it expects to promote as much as 8000 items of the South African-made (beforehand Argentina) utility in 2023, with ‘stable provide’ anticipated to see out the rest of the 12 months following the preliminary rush of launch arrivals.
“What we see by way of the manufacturing out of the manufacturing facility is nice. We might envisage we’ll be capable to promote round 8000 this 12 months, and that’s solely as a result of that’s what we will get our fingers on,” Ryan Davies, VW Business boss informed CarExpert in Could.
For reference, the Amarok’s greatest 12 months in Australia was 2018, which noticed the corporate delivered 9290 automobiles to native clients – the model’s present forecast signifies 2024 might see a brand new report within the second-gen Amarok’s first full 12 months on sale, ought to 2023 provide hinder progress past the already disclosed 8000 determine for Could-December 2023.
The total native vary is now on sale in Australia following the staggered launch of lower-end Core and Life variants, with the line-up kicking off from $52,990 for the Core TDI405 single-turbo diesel, climbing to $79,990 for the flagship Aventura in each TDI600 V6 turbo-diesel and TSI452 four-cylinder turbo petrol guises.
Birdsville’s Massive Pink Bash – which celebrated its tenth anniversary this 12 months – ran from 4-6 July, 2023. The present will hit the highway and be hosted subsequent by the Damaged Hill Mundi Mundi Bash from 17-19 August, headlined by well-known native acts together with Icehouse, John Williamson, Hoodoo Gurus, Human Nature, Pete Murray, The Angels, Troy Cassar-Daley, Kate Ceberano, Wendy Matthews and extra.
Click on the photographs for the complete gallery – belief me, they’re nice!
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