With 2,554,183 automobiles delivered, 2023 was a record-breaking yr for the BMW Group. The core BMW model shipped 2,252,793 automobiles – up by 7.2% – to achieve an unprecedented stage of deliveries. For 2024, the automotive conglomerate initiatives demand will develop additional. Not only for the primary BMW marque but additionally for MINI and Rolls-Royce.

Talking with Bloomberg Tv, BMW CEO Oliver Zipse declared demand is prone to develop in 2024 in North America, China, and Europe. Excessive-end EVs are estimated to gasoline the rise in gross sales, so consider fashions such because the i7 fullsize luxurious sedan and the iX massive SUV. The Munich automaker not too long ago added an i5 sedan, full with a extra sensible wagon model.

The agency’s head honcho talked about BMW is “fairly optimistic, particularly about absolutely electrical automobiles within the higher premium phase.” Pure EVs now characterize practically 15% of whole gross sales for the BMW Group however the objective is to hit 50% by the tip of the last decade. The bounce is predicted to return from the brand new wave of EVs on the Neue Klasse platform, with six fashions occurring sale by 2028.

By the tip of 2024, the BMW Group may have over 15 EVs throughout its lineup. In the meantime, it’s about to promote its one-millionth electrical automotive, having not too long ago reached one other milestone by delivering two million electrified automobiles (PHEV+EV) earlier this yr. One key zero-emission mannequin coming this yr would be the MINI Aceman, an electric-only crossover scheduled for a world premiere subsequent month.

Whereas BMW will preserve investing in gasoline and diesel automobiles to promote ICEs effectively into the 2030s, there are totally different plans for Rolls-Royce and MINI. The previous will go solely electrical inside the subsequent six years whereas the latter will observe early subsequent decade. The BMW Group has greater than three automotive manufacturers in its portfolio contemplating ALPINA joined the household in 2022. The Buchloe-based model is prone to concentrate on ICE automobiles in the meanwhile since prospects have stated they’re not considering EVs.

Supply: Automotive Information Europe