Cadillac has launched a brief teaser video of its upcoming Escalade IQ EV, upfront of a deliberate reveal on August 9.

Cadillac first introduced the approaching Escalade EV in Might, however we realized virtually nothing about it on the time.

Immediately’s announcement doesn’t present us far more – simply the entrance finish and some close-up photographs of assorted components of the automotive. Although Cadillac additionally confirmed that the Escalade IQ will probably be produced at Manufacturing unit ZERO, GM’s new title for its Detroit/Hamtramck Meeting heart after a $2.2 billion retool focusing completely on electrical automobile manufacturing.

So with out additional ado, right here’s the 26-second teaser video:

The one actually stable shot we get to see is of the entrance finish, which doesn’t look very similar to the present technology of the Escalade, and actually appears to be like extraordinarily much like the Cadillac Lyriq and Celestiq entrance finish.

And whereas Escalade is a longtime model and Lyriq and Celestiq are new, the Escalade “IQ” title means all three finish in the identical two letters.

So Cadillac appears to be like prefer it’s establishing considerably of a model id for its EVs right here, between the entrance finish and naming scheme.

The IQ branding additionally means that GM won’t fully exchange the Escalade with an electrical mannequin. The fifth technology of Escalade began promoting in 2021, which suggests it is going to seemingly stick round via a minimum of the 2027 mannequin 12 months. Cadillac has beforehand introduced that it is going to solely introduce EVs from right here on out and plans to solely promote electrical automobiles beginning in 2030.

As for extra particulars, we’ll hear extra about them on August 9. Keep tuned and we’ll carry you the newest right here at Electrek.

Electrek’s Take

I’ve stated again and again that we want smaller automobiles, so this specific one received’t be for me. It looks like everyone seems to be popping out with three-row EVs this 12 months and I’d actually prefer it if the development may go in the other way.

Particularly on condition that if the Escalade has a Hummer-sized battery, within the realm of 200kWh, then GM may put much more EVs on the highway by producing ~4 Ultium-powered Bolts somewhat than one big Escalade.

However, there’s no query that the Escalade has been a cultural touchpoint, and considered a automobile of standing. It’s additionally Cadillac’s best-selling mannequin. So attaching this premier title to an EV is a robust assertion.

GM did one thing comparable with the Hummer. That automotive hadn’t been made for a few years, however it was resurrected to connect to an EV. And now right here we’re with one other big, most likely low-volume EV to behave as a halo automobile, to additional make the statements that EVs don’t essentially imply having to make a compromise.

Making an electrical Escalade sends a message that Cadillac and GM as an entire need their high-status automobiles to have the proper of powertrain in them – and that proper form of powertrain is electrical.