Home Automotive MINI Hatch makes debut in Seller Public sale’s prime 10 profit-turners

MINI Hatch makes debut in Seller Public sale’s prime 10 profit-turners

MINI Hatch makes debut in Seller Public sale’s prime 10 profit-turners


MINI’s iconic hatchback has appeared in Seller Public sale’s Retail Margin Monitor prime 10 fashions for the primary time.

Regardless of fashions just like the MINI Countryman and Convertible beforehand that includes within the chart, the mannequin has made its inaugural look, with a mean retail margin of £2,475 securing it tenth place.

Seller Public sale’s market director Kieran TeeBoon mentioned that, traditionally, the Retail Margin Monitor has been dictated by SUVs, so these numbers might point out a recent alternative for revenue this Spring.

Elsewhere within the desk, a constant prime performer, the Land Rover Vary Rover Evoque, topped the charts as soon as extra with a mean retail margin of £3,925, adopted by the Jaguar XF (£2,800).

One other mannequin to look at was the third-place Mazda CX-5 (£2,775), which proved to be the fastest-selling profit-turner, promoting in simply 37 days on common. It was additionally the top-rated mannequin, with an Common Auto Dealer Retail Ranking of 81.1.

TeeBoon mentioned: “Trade observers may recall the CX-5 was our fastest-seller for 3 months in a row final 12 months. Whereas it hasn’t reached the lofty heights of its £3,000+ margin and 23-day promoting time, its efficiency in February is actually one thing to regulate.

“It’s additionally a well timed reminder that it will probably repay to look previous the primary profit-turner, as different inventory may show extra appropriate inventory for sellers, relying on their wants. It’s a main instance of the significance of all the data obtainable.”

At model stage, Land Rover continued to reign supreme with a mean retail margin of £4,200, adopted by BMW in second place (£3,000).

It was additionally a powerful month for Mercedes-Benz, which moved into third place with a mean retail margin of £2,775, overtaking Volvo from final month. The model additionally noticed three automobiles characteristic within the mannequin chart, with the combo of car varieties – the C-Class coupé, A-Class hatchback and E-Class saloon – demonstrating the broad attraction of this premium marque.

Elsewhere, MINI continued to be a stalwart within the chart, with a mean retail margin of £2,450 – mirroring the MINI Hatch’s efficiency for the month. Toyota additionally appeared within the prime 10 for less than the second time.

TeeBoon concluded: “February’s outcomes have been a powerful triumph for premium fashions, however sellers shouldn’t shrink back from inventory range. There’s been latest trade dialogue about us being in a push market, one which punishes inactivity and rewards constant proactivity.2 With these distinctive revenue alternatives, it’s clear that knowledge is the device sellers have to thrive in a push market.” 

Richard Walker, knowledge & perception director, commented: “February was one other constructive month for the used automobile market – demand was robust, inventory offered shortly, and extra automobiles have been offered than final 12 months and the margin monitor findings help this. For these retailers not fortunate sufficient to be promoting automobiles that seem within the monitor, we’d strongly urge retailers to utilise Auto Dealer valuations knowledge to maximise the total potential at the moment obtainable available in the market.”



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